Adobe Kicks off Premiere Pro's 25th Anniversary with Imagine Dragons Contest

Adobe Kicks off Premiere Pro's 25th Anniversary with Imagine Dragons Contest

In celebration of the 25th anniversary of Premiere Pro, Adobe is launching Make the Cut, a global editing competition in partnership with Imagine Dragons and featuring a panel of video and entertainment industry luminaries.

The competition grants fans access to uncut footage from the official music video of Imagine Dragons’ hit song “Believer.” Using these clips and Premiere Pro, aspiring video creators can cut their own original version, and the winner can claim a grand prize of $25,000.

Bonus prizes of $1,000 each and a year-long Creative Cloud subscription for four special categories will also be awarded:

  • Best Young Creator: The best up and coming editor under 25 years old
  • Best Short Form: The most impressive video that’s 30-60 seconds long
  • Fan Favorite: The most liked video by fans on the Adobe Creative Cloud YouTube channel
  • Most Unexpected: Surprise the judges

One special prize of $2,500, a year-long subscription to Creative Cloud and 25 Adobe Stock credits, will go to the music video with the best use of supplied Adobe Stock clips.